Investing in Frisco, TX — Market Analysis
Frisco is a high-basis market by Texas standards, with a median home price around $690,000. Frisco is a suburban growth market, which typically means single-family stock, longer average tenancies, school-district-driven demand, and lower turnover cost than urban infill. Suburban DSCR deals tend to underwrite cleanly because the rent comps are homogeneous.
Buying a rental property in Frisco on a DSCR loan means putting a minimum of $138,000 down (20% of purchase price), leaving a loan amount of $552,000 at 80% LTV. At current DSCR investor pricing near 7.50%, principal and interest on that loan runs about $3,860 per month. Add Collin County property taxes of roughly $1,121/month and landlord insurance of about $276/month, and your all-in PITIA lands near $5,257/month. That PITIA figure — not the P&I — is what the lender divides your rent into.
A long-term lease in Frisco should generate roughly $3,150/month in gross rent. Against a PITIA of $5,257, that produces an estimated DSCR ratio of 0.60x. That is well below the 1.0 threshold on a long-term lease, which is typical for a market at this price point. Financing here generally works one of three ways — a larger down payment, a no-ratio DSCR product, or qualifying on short-term rental revenue instead of long-term rent.
Two Texas-specific items to build into your model: Texas has no state income tax and landlord-friendly eviction timelines, but property tax rates are among the highest in the country — typically 1.8%–2.5% of assessed value, which materially affects DSCR ratios. In Frisco specifically, effective property tax on investment property runs around 1.95% of value annually — about $13,455 a year at the median price — and landlord insurance near $3,312 a year.
On return metrics, Frisco pencils to an estimated cap rate of 3.40% using a 62% NOI margin, and a gross rent multiplier of 18.3. Monthly cash flow on a long-term lease at 20% down is estimated at $2,107 negative. Negative cash flow at 20% down is common in appreciation-led markets; investors here typically increase the down payment, buy below median, add a unit, or run the property short-term to close the gap.

